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Rolex Steel and White Gold Datejust 31 Watch - Domed Bezel - Pink Index Dial - Oyster Bracelet - 2020 Release - 278240 pio

Against the wrist, this 31mm stainless steel case delivers the perfect synthesis of presence and refinement, its pink index dial creating an unexpectedly sophisticated contrast that transforms the traditional Datejust aesthetic. The 278240 represents Rolex's commitment to contemporary femininity without sacrificing the collection's foundational strength, pairing the durability of Oystersteel with the subtle luxury of a white gold domed bezel. Released in 2020, this unworn example showcases how the manufacture has evolved the Datejust's visual language while preserving its essential DNA. The pink dial's warm luminosity plays beautifully against the bracelet's polished center links, creating depth that shifts throughout the day.

Key Features & Specifications

  • Reference 278240 Movement — Powered by Rolex's self-winding Caliber 2236, featuring a 55-hour power reserve and the brand's proprietary Syloxi hairspring for enhanced precision
  • 31mm Oystersteel Case — Perfectly proportioned case crafted from Rolex's proprietary 904L steel, paired with a white gold domed bezel that adds subtle luxury without ostentation
  • Pink Index Dial — Sophisticated pink sunray finish with applied hour markers and Mercedes-style hands, creating exceptional legibility while maintaining feminine elegance
  • Oyster Bracelet Construction — Three-piece link bracelet with polished center links and brushed outer links, secured by the Oysterclasp with Easylink 5mm comfort extension
  • Sapphire Crystal Protection — Scratch-resistant sapphire crystal with anti-reflective coating and Cyclops lens magnifying the date display at 3 o'clock
  • 2020 Production Unworn Condition — Complete unworn example from Rolex's 2020 production run, representing the latest evolution of the women's Datejust collection
  • Waterproof Oyster Architecture — Guaranteed waterproof to 100 meters through Rolex's monobloc middle case, screw-down case back, and Twinlock crown system

About This Timepiece

  • Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
  • Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
  • Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
  • Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.

Contact Us

Questions about this timepiece? Our specialists are available to help.
Phone/Text: (310) 363-0481
Email: sales@jestikcollection.com

Jestik Collection is an independent luxury watch dealer and is not affiliated with Rolex S.A., Rolex USA, Patek Philippe, Audemars Piguet, Cartier, Omega, Tudor, or any brands listed.

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